Aiello calls it a “personal favorite” because it “gives immediate lift and volume in just one coat” but is also “easily buildable for more intensity.” If you’re going for that super-dramatic lash, Aiello’s tip is to add a light dusting of translucent powder in between coats, which helps mascara cling to lashes better and amps up the thickness. This mascara from Marc Jacobs got the most nods from the experts we spoke to.
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